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Category: Business

Businesses raising their prices.

How to Walk the Tightrope When Raising Prices

Thursday, 19 November 2020 by Mark Cisco

Raising prices can be fraught with risk during good economic times. So what happens if you try to raise prices during bad economic times? As Hamlet would say, “Ah, there’s the rub.” If you raise prices, you risk losing clients to competitors. If you don’t, decreasing revenue or rising costs can capsize your company. So

  • Published in Business
Newspaper with press release as its title.

Generate Business Buzz With a Press Release

Thursday, 05 November 2020 by Mark Cisco

When crafting your business’s marketing strategy, don’t forget about developing a relationship with the press. Although newspapers and magazine circulation has drastically decreased over the past 20 years, the demand for content still exists via online platforms. Here are several suggestions for crafting a press release to tell your business’s story and how to best

  • Published in Business
A person incorporating their business.

Should You Incorporate Your Business?

Wednesday, 26 August 2020 by Mark Cisco

You may have started your business as a simple sole proprietorship that files its taxes as a Schedule C on your Form 1040. As your business grows, you may want to change the structure. Here are several scenarios where it may make sense to do just that. Reasons to Create Business Entities Establishing limited liability.

  • Published in Business, Financial Planning
Businesses preparing for PPP Loan Forgiveness.

Build a Fortress Defense for PPP Loan Forgiveness

Monday, 10 August 2020 by Mark Cisco

More than 70% of small businesses in America now have loan proceeds from the Paycheck Protection Program (PPP) to help retain employees during the current pandemic. The entire amount of a PPP loan is eligible to be forgiven if the funds are used for qualified expenses. Recent legislation liberalizes the terms of loan forgiveness for

  • Published in Business, Financial Planning, Tax Tips & Information
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Cisco & Co CPA

Mark J. Cisco & Co, Ltd.

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